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  3. What are the key features of a virtual events platform?

What can I expect from a virtual booth?

Virtual events platforms generally offer the following virtual booth features: 

  • One-to-one interaction between the attendee and representative 
  • Fully customizable and branded booths 
  • Host video content 
  • Share digital collateral such as PDFs or other documentation 
  • Book meetings with representatives 
  • Full insight into leads and opportunities generated via booth visits 
  • Full data capture of visitors including chat transcripts 

Not all virtual events platforms offer the option to have virtual booths. Instead these platforms display exhibitors on individual webpages. Although virtual platforms cannot replicate the face-to-face experience, they do allow for one-to-one networking. Virtual booths are analogous to the stands you see at in-person events, such as trade shows and exhibitions.